The federal government is required to award at least 23% of prime contract dollars to small businesses. To meet this goal, agencies use "set-aside" contracts - opportunities reserved exclusively for qualifying small businesses. Understanding these programs can give your business a significant competitive advantage.
Types of Set-Aside Contracts
Small Business Set-Asides
The most common type. Any business that meets the SBA size standard for the contract's NAICS code can compete. Size standards vary - they might be based on revenue (e.g., under $16.5 million) or employee count (e.g., under 500 employees).
8(a) Business Development Program
For small businesses owned by socially and economically disadvantaged individuals. Benefits include:
- Sole-source contracts up to $4 million (goods) or $7 million (services)
- Competitive set-asides among 8(a) firms
- Business development assistance
HUBZone Program
For businesses located in Historically Underutilized Business Zones. Requirements:
- Principal office in a HUBZone
- At least 35% of employees live in HUBZones
- Owned and controlled by U.S. citizens
Women-Owned Small Business (WOSB)
For businesses that are at least 51% owned and controlled by women. The program targets industries where women-owned businesses are underrepresented.
Service-Disabled Veteran-Owned Small Business (SDVOSB)
For businesses owned by veterans with service-connected disabilities. Strong emphasis in VA contracting, but available across all agencies.
How to Qualify
- Determine eligibility - Review SBA requirements for each program
- Gather documentation - Proof of ownership, disability ratings, location, etc.
- Apply for certification - Through SBA or approved certifying agencies
- Update SAM.gov - Reflect your certifications in your registration
- Market your status - Include certifications in capability statements
Finding Set-Aside Opportunities
Set-aside contracts are posted on SAM.gov with specific designations. When searching, filter by:
- Set-Aside Type (Total Small Business, 8(a), HUBZone, etc.)
- NAICS Code (matching your certifications)
- Place of Performance
With ProcurePing, you can filter your alerts to show only set-aside opportunities matching your certifications. Create your free alert feed and never miss a set-aside opportunity.
Competition in Set-Asides
Set-asides reduce competition by excluding large businesses, but you'll still compete against other qualified small businesses. To win:
- Build relevant past performance on smaller contracts
- Develop relationships with contracting officers
- Submit compliant, competitive proposals
- Consider teaming arrangements with experienced contractors
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